BPO

Braxton Business process outsourcing

Business process outsourcing (BPO) involves contracting with an external organization to take primary responsibility for providing a business process or function. Companies initially used outsourcing to achieve cost savings in transaction-intensive, back office business processes. Today, in addition to cost savings, outsourcing adoption is driven by opportunities to improve a wide range of business processes and quality of service with a desire to outsource non-core activities so that management can focus on its core products and services.

The BPO market includes several functionally-oriented submarkets, such as customer management, accounts receivable management, processing services, human resources, procurement, logistics, finance and accounting, sales and marketing, engineering, facilities management and training. Demand for business process outsourcing services has experienced strong growth in recent years.

The scope of outsourced customer interaction has expanded from outbound telemarketing calls to a broad spectrum of customer management services, including customer care, technical support and sales and marketing. The delivery platform has evolved from single facility, low technology call centers to large, high volume customer care centers that use advanced technology. Companies are now focused on optimizing their brands through improved customer care and increasing the value of their customer relationships by encouraging the purchase of higher value, additional or complementary products and services. At the same time, global competition, pricing pressures and rapid changes in technology make it increasingly dificult for companies to cost-efectively maintain the in-house personnel and infrastructure necessary to handle all of their customer management needs.

These trends, combined with rapidly expanding consumer use of alternative communications, such as the Internet and e-mail, have resulted in increased demand for outsourced customer management services.

Business Process Outsourcing Solutions
Organizations expect more today from Business Process Outsourcing (BPO) than traditional low-cost transaction processing.

To stay competitive, your company needs to evolve, focus and introduce products and services that are personalized and adapted to local and international clients.

Braxton Outsourcing’s business process outsourcing (BPO) solutions help you address these challenges. We deploy tailored solutions that cover every international angle of your organization. This enables you to benefit from savings across the board.